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⭐ Flagship Service

Mobile Advertising

Reach your audience wherever they are — inside apps, on mobile web, through video, push notifications, and every touchpoint on the devices they carry 24/7. We operate the complete mobile advertising stack across 50+ markets.

Launch Campaign See Ad Formats
50+
Markets
15+
Ad Formats
RTB
Real-time Bidding
24/7
Optimization
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Mobile-First Advertising

The world spends 4+ hours per day on mobile. We make sure your brand is there.

AI audience targeting
Fraud-protected inventory
Real-time optimization
Full attribution tracking

Every Mobile Ad Format

We support every major mobile ad format — so your campaign reaches users in the most effective, contextually relevant way possible.

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Banner Ads

320×50 and 300×250 standard banners that display at top/bottom of the screen inside apps and mobile web.

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Video Interstitials

Full-screen 15–30 second video ads served at natural app transition points. Highest impact mobile format.

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Rewarded Video

Users opt-in to watch ads in exchange for in-app rewards. Highest completion rates (95%+) and positive brand sentiment.

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Native Ads

Ads that blend seamlessly with app and feed content. Higher CTR and better user experience than traditional display.

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Playable Ads

Interactive mini-game previews of your app. Let users "try before they install" — top format for gaming and apps.

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Rich Media Ads

Dynamic, interactive ads with expandable panels, animations, and swipe features that drive deeper engagement.

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Push Notifications

Targeted push messages delivered directly to users' devices. Hyper-personalized content for re-engagement and offers.

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Geo-targeted Ads

Location-based advertising that reaches users within specific geofences, cities, or radius around your locations.

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In-App Messaging

Context-aware messages triggered by user behavior within apps — onboarding prompts, offers, and re-engagement flows.

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SMS / MMS Marketing

Direct text-based campaigns with 98% open rates. Promotional messages, OTP flows, and drip campaigns.

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Mobile Web Ads

Display advertising across the mobile web including responsive banner, interstitial, and native units.

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Audio Ads

15–30 second audio ads served within music and podcast streaming apps — non-skippable, high completion.

How We Run Your Mobile Campaign

A structured, data-driven process that takes your campaign from brief to optimized performance — typically live within 5–7 business days.

Start Your Campaign
01

Goal Setting & KPI Definition

We align on your campaign objectives — installs, registrations, purchases, revenue — and define the CPI/CPA targets and ROAS thresholds that guide all optimization decisions.

02

Audience Segmentation & Targeting

Using our AI-powered audience intelligence platform, we build custom segments based on demographics, app behavior, interests, lookalike models from your best users, and device signals.

03

Creative Strategy & Production

We design and test multiple creative variants across all selected ad formats — videos, banners, native units, and playables — with messaging tailored to each audience segment.

04

Campaign Launch & Real-time Bidding

Campaigns go live across our premium publisher network. Our programmatic buying engine optimizes bids in real-time to ensure maximum reach at minimum cost per desired action.

05

Continuous Optimization & Scaling

Daily A/B tests, bid adjustments, audience refinements, and creative rotations. Once winning combinations emerge, we scale aggressively while maintaining performance efficiency.

Precision Mobile Audience Targeting

We use every available mobile signal to put your ads in front of exactly the right users at the right moment.

Demographic Targeting

Age, gender, income bracket, education, occupation, and household composition. Build precise audience profiles that match your ideal customer.

Geo & Location

Country, region, city, postal code, or custom radius geofencing. Include/exclude specific locations. Target users near your physical stores.

Device & OS

Target by device type (phone/tablet), OS (iOS/Android), OS version, device model, screen size, connection type (WiFi/4G/5G), and carrier.

Behavioral & Interest

Target users based on their app usage patterns, content consumption, purchase history, and categorized interest segments from DMP data.

Device ID Targeting (IDFA/GAID)

First-party audience matching using device identifiers. Retarget your existing users or suppress converted users to eliminate wasted spend.

AI Lookalike Audiences

Our ML models analyze your highest-LTV users and find millions of similar users across our network — dramatically improving campaign efficiency.

Day-parting & Frequency

Serve ads at optimal times of day and week. Control how many times a user sees your ad to maintain engagement without causing ad fatigue.

Retargeting & Re-engagement

Win back lapsed users with deep-linked re-engagement ads. Target users who installed but haven't opened in 7+ days with personalized offers.

Contextual Targeting

Match ads to app content categories — gaming, finance, health, entertainment. Privacy-safe targeting that doesn't rely on personal identifiers.

What Sets Our Mobile Platform Apart

Ad Fraud Protection

Multi-layer fraud prevention covering click injection, SDK spoofing, device emulation, install farms, and bot traffic. We verify every install before it's counted.

Real-Time Bid Optimization

Our bidding engine processes thousands of signals per impression — device, location, time, app, user behavior — to calculate the optimal bid in milliseconds.

Deep Linking

Seamlessly take users from ad to exact in-app destination — product page, onboarding step, or checkout — eliminating drop-offs and improving post-click conversion.

Dynamic Creative Optimization

AI automatically assembles the best-performing combination of headline, image, and CTA for each user segment — continuously improving CTR and conversion rate.

Full-Funnel Attribution

Track the complete user journey from first impression to conversion. Integrates with AppsFlyer, Adjust, Branch, Firebase, and Kochava for verified attribution.

Viewability & Brand Safety

100% viewability measurement on display ads. Strict content category filtering to ensure your brand never appears alongside inappropriate content.

Works With Your Existing Stack

Our mobile advertising platform integrates with all major attribution, analytics, and marketing technology providers.

Attribution & MMP Partners

AppsFlyerAdjustBranch.io KochavaFirebaseSingular

DSP & Exchange Partners

DV360The Trade DeskAppNexus/Xandr Amazon DSPMediaMathAdColony Unity AdsIronSourceVungle

Analytics & BI Tools

Google Analytics 4MixpanelAmplitude TableauLooker StudioBigQuery

Mobile Advertising Use Cases

App Install Campaigns

Drive high-quality installs for your mobile app at the lowest possible CPI. Optimize for users most likely to become long-term, high-LTV customers.

Mobile E-Commerce

Drive product discovery, add-to-cart actions, and purchases on mobile. Dynamic product ads with deep links to specific product pages.

Re-engagement Campaigns

Win back dormant users who installed but stopped engaging. Targeted offers and personalized messages delivered at the optimal moment.

Fintech & BFSI Acquisition

Compliant user acquisition for financial apps — bank accounts, loans, insurance, investments — with KYC-friendly targeting approaches.

Food Delivery & Hyperlocal

Geo-targeted campaigns within delivery radii. Drive first-order acquisition and repeat orders with location-precise mobile advertising.

EdTech Lead Generation

Capture quality leads for courses, programs, and educational platforms. Target by academic interest, career aspiration, and learning behavior.

Mobile Advertising FAQ

We recommend a minimum monthly budget of ₹1 lakh ($1,200) for meaningful mobile advertising results. However, test campaigns can start from ₹25,000 ($300) to validate formats and targeting before scaling. The optimal budget depends on your target CPI/CPA and the scale of results you need — our team will recommend the right investment level based on your goals during the strategy session.
Typical campaign setup takes 5–7 business days from brief to launch. This includes tracking setup, creative production, audience segmentation, and campaign configuration. Rush launches can be done in 2–3 days for clients with existing tracking and creatives. We'll give you a clear timeline during onboarding.
We integrate with all major Mobile Measurement Partners (MMPs) including AppsFlyer, Adjust, Branch.io, Kochava, Firebase, and Singular. If you're not yet using an MMP, we'll help you set one up — attribution is essential for measuring true campaign performance. We can also work with server-to-server postbacks if you have a custom tracking solution.
Our fraud prevention stack includes pre-bid filtering (blocking known fraud sources), real-time traffic analysis, click injection detection, SDK spoofing detection, device fingerprinting validation, and post-install event verification. We partner with leading fraud detection vendors and work closely with your MMP's fraud protection tools. Any fraudulent installs are not billed.
Yes. We offer both allowlisting (run only on approved apps) and blocklisting (exclude specific apps or categories). You can target by IAB content category (gaming, news, finance, etc.), specific app bundles, publisher quality tiers, or let our algorithm find the best-performing inventory automatically. Private Marketplace (PMP) deals also give access to premium publisher inventory with guaranteed brand safety.
Both options are available. If you have existing creatives, our team will review them for best-practice compliance and optimise sizing/format. If you need creative production, our in-house creative team can produce banners, video ads, animated rich media, and playable ads. Creative production fees apply and will be quoted separately. We always recommend starting with 3+ creative variants for A/B testing.

Ready to Scale Your Mobile Presence?

Let's discuss your mobile advertising goals and build a campaign that delivers measurable results.